Binary CipherAdobe Experience Platform
Profiles, identities, schemas, datasets, sources, destinations, and the mental model behind the platform.
Adobe MarTech Starter Vault
A practical starter kit for learning AEP, RT-CDP, AJO, CJA, Data Collection, Web SDK, and Mobile SDK through visual maps, quickstart guides, interview prep, certification direction, and official Adobe references.
The first map before the deep work.
The vault is built for learners who do not need another glossary. They need a clean way to see how the Adobe MarTech stack fits together, what each product does, and which concepts matter before interviews, certification prep, or implementation work.
RT-CDP
Audience strategy, profile activation, governance, and the relationship to AEP.
AJO
Journey orchestration, decisioning, campaigns, events, and launch thinking.
CJA
Connections, data views, dimensions, metrics, and cross-channel analysis.
Data Collection
Tags, rules, datastreams, Edge Network, governance, and release basics.
Web SDK
XDM payloads, event design, consent, debugging, and downstream effects.
Mobile SDK
Lifecycle events, app identity, mobile collection, and implementation checks.
It is designed like a working kit, not a note dump.
Each asset has a job: reduce confusion, point to the right source, and help the learner reason through the system instead of memorizing product names.
Included in the free vault
- 7 quickstart guidesOne for each major Adobe MarTech track.
- 7 concept mapsVisual maps for data flow, identity, activation, journey logic, and reporting.
- Interview samplerStarter questions with explanations, not memorized one-liners.
- Certification roadmapA clean order for studying the stack without context switching.
- Official links indexDirect paths into Adobe Experience League and developer docs.
- AI study promptsPrompts for review, self-testing, and implementation planning.
Animated learning previews
These lightweight loops are the visual direction for the vault. They can become real GIFs for Gumroad, Substack, and future guide pages.
collect: web.sdk.event.purchase
map: xdm.identity.email_sha256
merge: profile.graph.updated
qualify: high_intent_audience = true
Built for the questions learners actually ask.
The vault explains where each product starts and stops, then shows how the pieces connect: collection, identity, profile, audience, journey, and analysis.
Beginner clarity
Plain explanations first, then product vocabulary. The learner should be able to explain the concept before reading the official docs.
Operator framing
The guide connects each topic to implementation work: events, schemas, identities, audiences, journeys, and reports.
Upgrade path
The Starter Vault leads into deeper paid guides, complete interview banks, certification packs, toolkits, and playgrounds.
Grounded in official Adobe references.
The Starter Vault is not a replacement for official docs. It is the practical map that helps learners know what to read, why it matters, and how the parts connect.
Subscribe first. Claim the vault after.
The clean launch flow is newsletter opt-in on BinaryCipher.dev, then delivery through Gumroad. That keeps consent clear and gives every subscriber a branded first experience.
Before publishing: replace placeholder links with the production Substack embed, thank-you redirect, and Gumroad product URL.